MOBIE exists to inspire our younger generations to choose a career that helps design, develop and build homes that make happy, thriving communities.

As part of that work we asked the question "What makes your house a home?" using our #LoveHome hashtag on social media.

Family and friends, children playing, Saturday brunches, Sunday lunches; through to dogs, cats, even comic book collections: we felt the love for all your answers!

But now for an even bigger question...
and it's the challenge of our time for planners, designers, architects, the Government and everyone who is a part of the Built Environment today.

How do we design and make homes our kids are going to love when they grow up?

Join us on Twitter or Instagram and tell us what you think with #LoveHome


Mum of one Netty Turner explains what #LoveHome means to her and for her daughter, two year old Betti:


Pupils at Weston Favell Academy in Northampton previously won a joint Design Engineer Construct (DEC) challenge with MOBIE. We're thrilled that they've joined our #LoveHome campaign to tell us what home means to them:





Home is the most important piece of architecture in our lives. It crafts the way we live, and how we grow as families and communities.  A well-designed home can enhance the way we live and promote our well-being.

At MOBIE we believe it is for tomorrow’s generation to define how they want to live now, and in the future. We want to inspire, train and retrain the people who will deliver the homes and places that we want and really need in the future. ‪

Together we are sure we can positively disrupt the homebuilding sector by attracting and nurturing a new cohort of designers, developers, procurers, makers, and economists, planners, surveyors and integrators to enter and then shape the industry by thinking differently - to deliver our most important buildings better and more affordably.


For seven-year-old George Clarke life on his council estate revolved around pedalling on his Raleigh Burner, creating camps and dens, racing handmade carts and playing footie.

The focal meeting point for his school friends and neighbours was the paved square edged with bushes near his family home in Washington, Tyne and Wear, where he lived with his mam, dad and three sisters.

The square was the main meeting point. It was literally the centre of his world. As a kid nowhere else mattered more.


I don’t know when it happened, but at some point in living history our streets, homes and communities changed. At an almost imperceptible rate something happened that made our communities a place where people could exist just inches from each other yet never get the chance to say a passing hello.

We remain anonymous. Ghosts behind curtains.